Marketing

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Here’s the thing. I have a new bloggy web crush. Her name is Havi Brooks. No, she doesn’t know I exist, and yes, that is a rubber duck on her shoulder.

More on the duck, later.

I have a crush on her because Havi does things on the web the way I used to do them before I started learning how I’m supposed to do things on the web, got all self conscious and mucked it all up. See, her marketing approach is to be shamelessly, unrelentingly, and blatantly herself, wearing her issues and quirks on her sleeve.

She also has a wicked sense of intuition, humor, and creativity. Sound familiar? [click to continue...]